The Ascent Magazine is the premier industry publication for the Precast/Prestressed Concrete Institute (PCI) with a target audience of architects and building owners. After receiving copy, photography and the advertisements, it takes 2 weeks for design, layout, photography color correction and retouching to deliver a full layout to PCI. Revisions take a couple of days before final approval is given to go to press. Once the publication has gone to press a interactive pdfs are created for the web as well as an online flip book version with all links and advertisements live.
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