The focus for the new SEGMENTS is on a fresh new look. The new design features a lightened up look of the publication with a new masthead that adds subtle dimension and a drawing of a segment in the word itself that is also used in ASBI’s branding and advertising. A new byline was added under the masthead that sums up the purpose of the association. A new typeface with added space between the lines making it easier to read.
The day the newsletter hits the mail It is also available on the ASBI website as an interactive PDF and interactive flip book webpage that works in your browser.
